There are many ways to use social media to benefit your business and this is a strategy we talk about at Remodel Buddy frequently.  Google has taken steps to add social media features before such as Open Social, making it easy to create and host social applications on the web. Open Social allows developers to write an application once that will run anywhere that supports the OpenSocial APIs.

With more and more communication happening online, social media has exploded as the primary way to share interesting info, tell the world what you’re up to in real-time and stay more connected to more people.

Google’s latest social media experiment was rolled out Tuesday,Google Buzz.

Google  Buzz is a social media sharing service built into your Gmail window. Buzz will let you share photos, links, videos, and status updates through your Gmail inbox or your mobile device’s Web browser. They are still in the process of sending this out to Gmail users, but if you can’t wait and want to try it, here you go.

This is from Google:

Google Buzz is a new way to start conversations about the things you find interesting. It’s built right into Gmail, so you don’t have to peck out an entirely new set of friends from scratch — it just works. If you think about it, there’s always been a big social network underlying Gmail. Buzz brings this network to the surface by automatically setting you up to follow the people you email and chat with the most. We focused on building an easy-to-use sharing experience that richly integrates photos, videos and links, and makes it easy to share publicly or privately (so you don’t have to use different tools to share with different audiences). Plus, Buzz integrates tightly with your existing Gmail inbox, so you’re sure to see the stuff that matters most as it happens in real time.